Top Alcohol & Spirits Marketing Agencies

May 14, 2024
OVERVIEW

From creating captivating cocktail campaigns to executing innovative brand activations, these top alcohol and spirits marketing agencies will help you craft a memorable and successful brand strategy.

TABLE OF CONTENTS

Alcohol Marketing Agencies

High-Proof Creative

Specialized Sector Agency (Alcohol & Spirits Marketing)
High-Proof Creative
Headquarters
Portland, Oregon
Founding Date
2018
Company Size
2 - 9
About
High-Proof Creative

High-Proof is a full-service marketing and branding agency specializing in the craft beverage industry. Founded in 2018, they specialize in helping upstart brands create a cohesive brand from logo creation to website design to graphic design assets for promotion via digital and social channels. 

Best For:
Key Clients
• Bacardi
• Tanglin
• American Distilling Institute
• Bridgetown
• Headwind
• The Bitter Housewife

Hire Dragons

Specialized Sector Agency (Alcohol & Spirits Marketing)
Hire Dragons
Headquarters
Austin, TX
Founding Date
2013
Company Size
50 - 249
About
Hire Dragons

Best For:
Key Clients
• Branson
• Uncle Nearest
• Devils River
• Truly
• Samuel Adams

YesMore Agency

Specialized Sector Agency (Alcohol & Spirits Marketing)
YesMore Agency
Headquarters
London & Los Angeles
Founding Date
2017
Company Size
2 - 9
About
YesMore Agency

Best For:
Key Clients
• Aperol Spritz
• Grey Goose
• Corona
• Angostura
• Old Pulteney
• Dutch Barn
• Be At One
• Bacardi
• Carluccio´s

Pour Agency

Specialized Sector Agency (Alcohol & Spirits Marketing)
Pour Agency
Headquarters
Sacramento, CA
Founding Date
2020
Company Size
2 - 9
About
Pour Agency

Best For:
Key Clients
• Shake Smart
• Domaine Carneros
• LangeTwins
• Harken Wines
• Total Wine & More
• Urban Roots

Benson Marketing Group

Specialized Sector Agency (Alcohol & Spirits Marketing)
Benson Marketing Group
Headquarters
New York, New York
Founding Date
2000
Company Size
10 - 25
About
Benson Marketing Group

Best For:
Key Clients
• Hahn Family
• Montes
• Stella Rosa
• Capari Group
• Smith Hook

Shared Spirits

Specialized Sector Agency (Alcohol & Spirits Marketing)
Shared Spirits
Headquarters
Nashville, TN
Founding Date
2011
Company Size
2 - 9
About
Shared Spirits

Best For:
Key Clients
• Miracle One
• Briggs and Massey
• Green Hills Grille
• Louie Latour & ETC Restaurant

Colangelo & Partners

Specialized Sector Agency (Alcohol & Spirits Marketing)
Colangelo & Partners
Headquarters
New York, New York
Founding Date
2006
Company Size
50 - 249
About
Colangelo & Partners

Best For:
Key Clients
• Wine Access
• Viña Cobos
• LangeTwins
• Acrobat
• Bella Union

Makers & Allies

Specialized Sector Agency (Alcohol & Spirits Marketing)
Makers & Allies
Headquarters
San Luis Obispo, CA
Founding Date
2013
Company Size
10 - 25
About
Makers & Allies

Best For:
Key Clients

OhBEV

Specialized Sector Agency (Alcohol & Spirits Marketing)
OhBEV
Headquarters
Vancouver, British Columbia
Founding Date
2008
Company Size
2 - 9
About
OhBEV

Best For:
Key Clients

Stranger & Stranger

Specialized Sector Agency (Alcohol & Spirits Marketing)
Stranger & Stranger
Headquarters
London
Founding Date
1994
Company Size
26 - 49
About
Stranger & Stranger

Best For:
Key Clients
• Casa Lagartos
• Italicus
• GinGin
• Isle of Harris
• Martini

The Crafty Cask

Specialized Sector Agency (Alcohol & Spirits Marketing)
The Crafty Cask
Headquarters
San Francisco, California
Founding Date
2017
Company Size
2 - 9
About
The Crafty Cask

Best For:
Key Clients

Twist & Tailor

Specialized Sector Agency (Alcohol & Spirits Marketing)
Twist & Tailor
Headquarters
Long Beach
Founding Date
2020
Company Size
2 - 9
About
Twist & Tailor

Best For:
Key Clients

Big Thirst Marketing

Specialized Sector Agency (Alcohol & Spirits Marketing)
Big Thirst Marketing
Headquarters
Austin, TX
Founding Date
2021
Company Size
10 - 25
About
Big Thirst Marketing

Best For:
Key Clients

What is an Alcohol & Spirits Marketing Agency?

Alcohol and spirits Marketing Agencies are specialized marketing firms that promote liquor-related businesses and products. They specialize in understanding consumer behavior, differentiating between consumers in diverse markets, and keeping current on alcoholic beverage trends. Their clientele typically consists of alcohol-based businesses ranging from breweries to wineries and distilleries, as well as brands that manufacture or distribute alcoholic beverages. These agencies help brands increase visibility and recognition of their products while promoting safe and responsible consumption of their products.

How can hiring an Alcohol & Spirits Marketing Agency benefit your Business?

The alcohol and spirits industry is not only complex and highly regulated but has also recently had a rise in competition from a new wave of alcoholic companies and products + direct competition from non-alcoholic beverages as consumer preferences have shifted. A specialized agency can help brands navigate this and come out on top:

1. They can navigate industry regulations and compliance for marketing activities

Due to regional and national laws and regulations, marketing alcohol and spirits is not as straightforward as other products. An alcohol & spirits marketing agency will have expertise in this realm and thus can ensure your marketing campaigns are fully compliant - avoiding potential legal issues and penalties.

2. They can create tailored strategies that resonate with specific customer demographics

With their in-depth understanding of the alcohol and spirits market, these agencies can develop targeted marketing strategies. They know what appeals to various customer demographics, which allows them to craft effective marketing campaigns that captivate your target audience, increasing the ROI of your marketing spend.

3. They can boost your brand's presence in on-trade and off-trade channels

An experienced alcohol and spirits marketing agency understands the importance of both on-trade (sales in bars, restaurants, etc.) and off-trade (retail sales) channels. Leveraging their connections they can boost your brand's presence in both, ensuring a well-rounded marketing approach and increased sales.

4. They can arrange successful product launches and tasting events

Launching a new product or organizing tasting events is an art. An alcohol & spirits marketing agency has the knowledge and connections to arrange successful launches and tastings that build excitement around your brand and products.

5.  They can help your business enter new markets and expand globally

Breaking into new markets, especially international ones, can be a daunting task. Agencies that specialize in the alcohol and spirits industry can provide valuable assistance in assessing potential markets, planning the expansion, and executing a successful market entry strategy.

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