Beyond the pungent government & public affairs industry, Washington is a powerhouse in professional services, technology, education, healthcare, tourism, and media. Agencies mirror that and excel in B2G strategies, branding & content, and data-driven marketing.
Headquarters
Washington, DC
Founded
2011
Company Size
46
Bluetext provides integrated communications services designed to help clients connect with key audiences, reach new communities, enhance their brand and protect their reputation. With deep expertise leveraging many diverse marketing strategies, we utilize every channel to attack the most critical challenges facing our clients. From repairing damaged reputations to connecting with key government decision-makers to driving product demand, our clients know that the team at Bluetext will help them achieve their goals with measurable results every step of the way.
Headquarters
Washington, District of Columbia
Founded
2011
Company Size
129
Social Driver is a digital agency trusted by the world's leading corporations and nonprofit organizations for strategic solutions for social media, websites, and digital marketing. We have experience working with hundreds of clients, world-class expertise in digital and social media, and a culture of long-term client partnerships.
Social Driver is headquartered in Washington, DC with additional teams in Bellingham, WA, Chicago, IL, Kansas City, MO, and Detroit, MI. Our company mantra captures our mission, culture and values: “We believe the future is bright, all progress is social, and the drivers make history.” We aim to provide our clients with digital services that help them meet their goals and, through that work, make an impact for a brighter future.
Headquarters
Washington, District of Columbia
Founded
2015
Company Size
24
Founded in 2015, Creative Theory Agency is a first of its kind culture-focused marketing agency. We work with leading global brands to identify and amplify critical cultural messaging.We are a familiar resource that keeps our clients on the frontline of art, culture, and creativity. We are visual content creators who inhale creativity, and exhale representation. We build innovative campaigns that tell inclusive stories. We believe in an equitable and diverse media landscape that gives value to all perspectives, and shares real stories of real people. We are Creative Theory Agency.
Headquarters
Washington, District of Columbia
Founded
2020
Company Size
4
IRL (in real life) is a new type of creative marketing agency specializing in building product, hospitality, and lifestyle brands through experience-driven content. We make your brand feel real.Our services include brand strategy and creative direction, photo and video content production, social media strategy, onset production, virtual + live event production, and digital marketing strategy (email marketing, paid ads, campaign development, etc).
Headquarters
Alexandria , VA
Founded
1986
Company Size
313
We can all admit it, agency names are often based on nothing. Ours isn’t. Familiar with improv? It’s an effective platform designed to build ideas brick by brick and turn them into reality. It’s a collaborative process driven by an open mind, uncovering all possibilities. Welcome to Yes&, a premiere, mid-sized creative and marketing agency based in the mid-atlantic. Our ‘Yes’ is how we embrace your challenges with positivity. Then our ‘&’ is how we discover more possibilities to realize your full potential. We're always in pursuit of the & and what going above and beyond for our clients means to the possibilities and outcomes, the quality of the work, and the trust that you place in us. We have one central belief that building positive partnerships can lead to remarkable success. We deliver more for commercial, B2B, non-profit organizations, and government clients. Our integrated services include research, brand, marketing, advertising, digital and campaign strategy, creative thinking and design, event management and public relations, helping clients deliver more meaningful ideas, more expertise, and more results. Want to experience a different kind of agency? Let’s talk!
Headquarters
Washington, District of Columbia
Founded
2008
Company Size
381
REQ is deliberate and agile, skillfully delivering the digital needs of corporations, government, and nonprofits. As a digital marketing company, we help our clients determine their own future on today’s rapidly changing media landscape bringing reputation, advocacy, brand, and business results to new heights.
We provide clarity and metrics at the intersection of digital advertising, search marketing, and performance. We make it easy for our clients to do things differently. Steeped in collaborative culture, we are guided by precise analytics, the latest media technologies, design thinking and brand strategy.
We share our clients’ purpose and success, safeguarding reputations by building resilient brands that activate and fully engage audiences. As trusted partners, we readily adapt and take advantage of the boundless opportunities that bring forward the brightest tomorrow.
REQ. Own What’s Next.
We’re bold. We’re brave. We’re unstoppable.GMMB is an agency on a mission: to cause the effect. We come from diverse backgrounds—political campaigns, nonprofits, creative agencies and the media—but the one thing we all have in common is our drive to create real, meaningful change. Whether we’re focused on getting kids healthier, improving schools, advancing laws or electing progressive leaders, we’re not in this business to sell products. We’re here to spread ideas that will transform our world into a better, kinder, fairer place. Since 1983, our agency has tackled a broad range of issues, including environmental protection, community service, education and health reform. We’ve helped elect presidents at home and abroad, fought for stricter regulations on tobacco and drunk driving, and united children in foster care with their forever families. And we’ve built an impressive client base that shares our passion for doing work that matters.Creating real and lasting change in the world: It’s what we do. Are you with us?
Headquarters
Washington, District of Columbia
Founded
2018
Company Size
16
Black Digital is an award-winning, Black-owned marketing agency, specializing in branding, website development, and online advertising. We use this expertise to help customers with digital marketing, social media management, email marketing, paid advertising campaigns, and more. We are passionate about using our solutions to help our clients reach new audiences and increase their brand awareness. Our agency is built around one mission—to use our talents to provide our clients with optimal Return on Investment. That is how we provide value and make our solutions count.
Headquarters
Vienna, Virginia
Founded
1994
Company Size
7
The Borenstein Group is Washington DC’s Top Digital Marketing & Branding Agency for B2B and B2G Integrated Marketing Communications. We develop Brand Strategy, Brand Design and Brand Content for emerging and market-leading IT, Professional Services, Federal Contractors, Business Services, as well as Public Sector markets.As a stellar creative agency, with 25 years of experience, Borenstein is ranked at Chief Marketer’s Top 50 B2B Agencies, Clutch’s Top Digital Branding Agencies, Expertise’ Top Advertising Agencies, and Washington Business Journal’s Top Advertising Agencies the Washington DC region.
Our mission is to help businesses and individuals excel at digital marketing. We provide best-practice marketing consulting, operations support and management, and training through customized courses and boot camps.
Headquarters
Washington, District of Columbia
Founded
2014
Company Size
14
Washington Digital LLC is an award-winning digital media and video production company that specializes in B2B video production and digital marketing services. We help partner brands create exciting content for YouTube, Facebook, Instagram, and more! Washington Digital LLC also provides educational and learning opportunities for residents in the DC metropolitan area interested in learning the art of filmmaking and cinematography with its partner company, DC Media Academy. Visit our website today to get started and to discover more!
The capital of the United States is of course dominated by the government & public administration industry, but beyond that, the city is a powerhouse in professional services, technology & cybersecurity, education & research, healthcare & biotechnology, tourism & hospitality, and media & communications.
Accordingly, marketing agencies then will mirror these industries’ needs. They have expertise in public affairs & advocacy marketing, B2G strategies, corporate & policy communications, and branding & content for tech businesses in defense, SaaS, and cybersecurity. In addition, DC’s agencies also provide healthcare marketing, cause-related marketing, and of course, political advertising.
Marketing approaches in the city are highly policy and data-driven. Policy & advocacy messaging is one of the specialties in Washington and agencies will tailor campaigns not only to consumers, but also for policy makers, regulators, and other political stakeholders. With the goal of advertising clients as industry experts, thought leadership is also a common and key tactic for local marketing agencies. Another frequent strategy is hyper-local marketing, using GEO-targeting campaigns to direct ads to specific stakeholders. Finally, the public sphere also benefits from services such as event & conference marketing, crisis management strategies, and B2G tactics that are adequate to compliance requirements.
Moving away from government-related trends, marketing agencies in D.C also excel in B2B strategies for the technology sector, as well as are prepared to develop research-based initiatives and policy-driven content for the healthcare industry. Additionally, agencies are highly competent in expert-driven PR and content marketing for the education & research sector. To the tourism & hospitality industry, experiential and digital marketing are go-to tactics to attract consumers. Ultimately, the media & communications business will leverage the reputation management and influencer marketing services provided by these agencies.
A key advantage of hiring a marketing agency in Washington is the closeness to political decision makers, their crisis management expertise, and their in-depth understanding of local politics and regulations, which will then lead to tailored and effective campaigns. Not only that, but these agencies also leverage from the established networks of journalists, policymakers and lobbyists which facilitates media coverage and influence. This integrated network provides an edge of being aware of political trends beforehand and impacting the policy conversations in an effective way.