Top Automotive Marketing Agencies

Automotive marketing promotes vehicles, parts, and services to both consumers and businesses, covering everything from local dealership campaigns to global OEM launches while navigating regulations, tech advancements, and emotionally driven buyer journeys.

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Best 20 Automotive Marketing Agencies

CMB Automotive Marketing

1. CMB Automotive Marketing

Specialized Sector Agency (Automotive Marketing)

CMB Automotive Marketing

Headquarters

Northampton, Northamptonshire

Founded

2005

Company Size

9

About CMB Automotive Marketing

We Build Powerful Automotive BrandsCMB is a strategic marketing and branding agency for the global automotive and mobility industries. We build powerful automotive brands and create marketing strategies, integrated campaigns, communications and advertising for OEMs, OE Suppliers, Mobility Technology and the Aftermarket.By delivering market insight, strategy and executing intelligent, focused marketing communications, we help automotive companies build their brands, drive sales and win new business opportunities.With offices in the UK and in Detroit, CMB offers a unique global perspective and insight relevant to today’s automotive industry.

WDA Automotive Marketing

2. WDA Automotive Marketing

Specialized Sector Agency (Automotive Marketing)

WDA Automotive Marketing

Headquarters

Derby, Derbyshire

Founded

1997

Company Size

6

About WDA Automotive Marketing

Driving Business for Automotive Brands Since 1997.+ UNRIVALLED AUTOMOTIVE KNOWLEDGE +WDA’s automotive market knowledge and experience really make a difference – knowing what makes your audience tick is critical in being able to grab their attention and engage them.+ A TEAM FUELLED BY PASSION +WDA’s success is thanks to a team fuelled by a passion for the Automotive sector. This total immersion within our market allows WDA to deliver a highly proactive service to its clients.+ TRUSTED TO DELIVER +Automotive brands including Yamaha, Bentley, Valeo and Fuchs have entrusted WDA to devise and deliver impactful campaigns which smash the brief and drive business!WDA’s award-winning, brand-driven marketing approach has transformed Automotive businesses of all kinds across a wide range of sectors, from small start-ups to PLCs and multinationals.We can do it for YOU too!

Sectors
Notable Clients
  • SamcoSport
  • Fuchs Lubricants (UK) PLC
  • HEL Performance
  • Yamaha
  • Nielsen Chemicals (Automotive)
  • Force Marketing

    3. Force Marketing

    Force Marketing

    Headquarters

    Atlanta, GA

    Founded

    2007

    Company Size

    108

    About Force Marketing

    Force Marketing is one of the nation's leading providers of technology-enabled, data-driven multi-channel marketing services for automotive clients. We have a reputation throughout the industry for helping our clients achieve tremendous results through data-driven marketing solutions. Headquartered in Atlanta with an office on Madison Avenue in New York City, our dynamic and talented team creates campaigns that yield record-breaking sales and service for our clients month after month. Our vision is to evolve the dealer-to-customer shopping experience.Technology is our backbone, as we utilize our proprietary Helix Marketing Automation Platform to manage data, communicate opportunities and execute campaigns that help clients capture and engage more car shoppers using multiple marketing channels. Through a streamlined combination of direct marketing, email marketing, SEM, SEO, programmatic video and much more, we deliver results for large dealer groups, Tier II ad associations and OEMs throughout the U.S. and in Canada.

    Sectors
    Notable Clients
  • Sonic Automotive
  • Hamilton Honda
  • Matt Bowers Auto Group
  • Horne Automotive Group
  • PCG Digital

    4. PCG Digital

    PCG Digital

    Headquarters

    Manasquan, NJ

    Founded

    2015

    Company Size

    61

    About PCG Digital

    At PCG, we pride ourselves on the relationships we have built with our clients. If you’re looking for a team of doers, creators, and problem-solvers, PCG Digital has a few people you should meet: Our digital services are based on four pillars–Search Engine Marketing (SEM), Social Media Advertising, Search Engine Optimization (SEO), and Content Creation. One of our SEM specialists will work with you to reach elusive hyper-local audiences by identifying what terms and targets to bid on that generate actionable leads, along with extensive keyword and market research. You’ll reach a broader audience and strengthen your brand voice with a social media specialist, who will create social campaigns to promote your inventory, event, and sales. You’re sure to see improved organic visibility when an SEO specialist optimizes your metadata, alt text, and Google My Business listing, including categories, services, products, photos, hours, UTM-tagged links, and more. A Content specialist will breathe life into your website with customized content using SEO tactics to provide educational value to consumers and increase your organic Google ranking. It is anywhere from difficult to impossible to manage every aspect of the digital landscape. Rather than trying to do it all yourself, why not leave it to an award-winning team of digital marketing specialists who have mastered it all?

    Sectors
    Notable Clients
  • Contemporary Automotive
  • Gunn Acura
  • Dave Arbogast Group
  • Kollective Automotive
  • Ruge's Automotive
  • PMD

    5. PMD

    Specialized Sector Agency (Automotive Marketing)

    PMD

    Headquarters

    Boonton, New Jersey

    Founded

    2003

    Company Size

    11

    About PMD

    PMD is a multifaceted design agency that delivers premium advertising products and services. We work in all mediums including print, web design, radio, television, direct mail, and more! Our mission statement is simple. We make advertising an asset to your business without stress or hassle. The primary focus at PMD is our commitment to meeting the client’s needs and helping them bring their vision to reality. We go above and beyond any other automobile advertising agency because we get it. Our print department is a vital part of our agency. We tailor the message to fit each client’s audience and situation with ground breaking print ads that stand above and beyond the competition. Every video production is custom made for each client and the consumer market we are targeting. Our videos are built from the ground up resulting in unbeatable, target driven spots that will captivate your audience. Our approach to web design separates us from the crowd. We believe a web site should complement the clients other advertising venues. We have built a reputation for creating attractive and effective websites that prove to be an asset in your advertising portfolio. The most important part of a radio ad is, of course, the script. Our scripts are the vehicles to creating radio spots that deliver your message and drive the customers to your dealership. Too often, traditional advertising bases the creative work on the media or vehicle in which it will be delivered. At PMD, we believe the message the client wants to communicate and the creative process involved in its delivery should drive the method of communication. In our experience we find this method yields a finished product that puts your information in front of the audience you want to target in an effective and unique way.

    Action Integrated Marketing

    6. Action Integrated Marketing

    Action Integrated Marketing

    Headquarters

    Atlanta, Ga

    Founded

    1988

    Company Size

    35

    About Action Integrated Marketing

    While every agency claims they’re different, ACT!ON truly is. Our exclusive results-based compensation means we’re as invested in your success as much as you are. While other agencies are paid commissions based upon how much media you buy, or worse, a retainer where their pay is guaranteed regardless of performance, ACT!ON is paid only when you sell cars.

    Sectors
    Notable Clients
  • Towbin Dodge
  • Lujack Lexus
  • Gateway Chevy
  • Watson Quality Ford
  • Gurley Leep Hyundai
  • The Automotive Advertising Agency

    7. The Automotive Advertising Agency

    Specialized Sector Agency (Automotive Marketing)

    The Automotive Advertising Agency

    Headquarters

    Austin, Texas

    Founded

    2013

    Company Size

    22

    About The Automotive Advertising Agency

    The Automotive Advertising Agency is a creative, full-service, multi-cultural ad agency specializing exclusively in the automotive industry. Our team has worked with over 100 tier 3 and tier 2 clients. We understand the importance of moving metal!Utilizing powerful research tools including Polk and Cross-Sell, we analyze and evaluate your market landscape, then determine where share acquisition opportunities can be exploited through a conquest sales strategy allowing you to increase your absorption. Once we identify the particular market growth opportunities for your dealership or LMA we develop a comprehensive strategic marketing plan that is designed to help you sell your inventory. With over 100 years combined experience in broadcast television, cable, radio, Spanish language media, internet marketing, brand development, public relations, digital media and advertising, our creative team will craft a customized message that will enhance your market positioning and increase your profitability. The Principal at The Automotive Advertising Agency, Marco Camacho, began his career in the automotive industry and has a deep understanding and respect for what you face every 30 days. Your success is our primary focus, because we understand your industry intimately! Each year we attend the National Automobile Dealers Association conference to learn and enhance our expertise while building and strengthening our relationships within the industry. Please let us know if you plan to be there and we will arrange a complimentary face-to-face marketing analysis. If you're not attending NADA, just contact us and we'll come to you. Imagine improving your turn rate, growing your market share and increasing your profitability all from a brief conversation with us. Imagine that.

    Notable Clients
  • Atzenhoffer Chevrolet
  • Texas Auto Center
  • Royal Automotive Group
  • Lithia Motors
  • Red McCombs Toyota
  • JKR Advertising and Marketing

    8. JKR Advertising and Marketing

    Specialized Sector Agency (Automotive Marketing)

    JKR Advertising and Marketing

    Headquarters

    Maitland, FL

    Founded

    2007

    Company Size

    57

    About JKR Advertising and Marketing

    WE MOVE CARS… And mountains, for over 150 dealerships nationwide. JKR is one of the top “automotive-only” advertising agencies in the country. Our clients outperform national averages, their markets and most importantly they’re dominating their competitors.We make life easier and more profitable for our clients.Your move. (321) 397-0777

    Dealer Authority

    9. Dealer Authority

    Specialized Sector Agency (Automotive Marketing)

    Dealer Authority

    Headquarters

    Dayton , OH

    Founded

    2013

    Company Size

    20

    About Dealer Authority

    Dealer Authority is a team of automotive digital marketing experts specializing in search engine optimization, social media, pay-per-click, and consulting. We work with dealerships that understand the importance of a strong digital strategy but don’t have the time or the resources in-house at the dealership.

    Sectors
    Notable Clients
  • Porsche of Huntington
  • Toyota of Stamford
  • Szott Ford
  • Elliott Auto Group
  • North Georgia Toyota
  • 10. PureCars

    PureCars

    Headquarters

    Atlanta, Georgia

    Founded

    2007

    Company Size

    234

    About PureCars

    As the industry leader in automotive marketing, we’re trusted by the best dealers in North America. From innovative solutions to support from trusted experts, making marketing easier is our job. PureCars provides everything dealers need to attract and convert more customers with tech-driven solutions, unmatched data capabilities, and direct access to support.We offer:Customer Data Platform (CDP)Website Visitor IntelligenceDigital AdvertisingLead GenerationMarket Data and ReportingWe are a certified digital provider for 18 OEM programs and compliant with over 40 brands. We also serve 65 of the top 100 dealer groups in North America. We are proud to partner with leading organizations such as Google, Meta, Amazon, Spotify, Disney+, Microsoft, Oracle, and others to offer the widest range of advertising channels to our dealership clients.We are focused on investing in world-class talent and technology in order to help our partners dominate their markets in new and innovative ways.

    Pace Six Four

    11. Pace Six Four

    Pace Six Four

    Headquarters

    Bicester, Oxfordshire

    Founded

    2018

    Company Size

    46

    About Pace Six Four

    Pace Six Four is a specialist motorsport marketing agency that offers a full suite of commercial, marketing and communications services to clients across the industry.

    Green Line Automotive

    12. Green Line Automotive

    Specialized Sector Agency (Automotive Marketing)

    Green Line Automotive
    About Green Line Automotive

    Our digital products are set up for dealers with the latest technology butunlike the template providers, our products can have a customized strategy.

    Sectors
    Chumney & Associates

    13. Chumney & Associates

    Specialized Sector Agency (Automotive Marketing)

    Chumney & Associates
    About Chumney & Associates

    Chumney & Associates is an industry leader in full-service automotive marketing and advertising. With over 100 automotive clients nationwide, based in Southern Florida and South Carolina, Chumney & Associates consistently sets the standard for full-service marketing and advertising.

    DeAngelis Advertising & Marketing

    14. DeAngelis Advertising & Marketing

    DeAngelis Advertising & Marketing

    Headquarters

    Tampa, FL

    Founded

    2004

    Company Size

    12

    About DeAngelis Advertising & Marketing

    Welcome to the fastest growing full service automotive & retail advertising agency that was built on RESULTS."1st we OUTSMART the competition, not outspend." -Agency Founder, Mark A. DeAngelis Fortunately, to our benefit, most agencies don't get this.DeAngelis is new to linkedin, but now known in many markets for driving MORE Traffic & Value to our clients. We cut the clutter with our creative ads & make sure our clients thrive over the competition. Modern production suites, smart Media Placement Expertise & Digital Dominance, coupled with a vibrant team of Automotive & Retail advertising experts, means you get the latest & greatest advertising options available:-fun parodies consumers enjoy-branding urban/ country/ pop jingles-urgent eventful campaigns-professional athletes as a face for your brand-TV talents with experience Be the first to dominate your market with DeAngelis Advertising!

    Sectors
    Notable Clients
  • Chevrolet
  • Mazda
  • Cadillac
  • Lincoln
  • Ford
  • AutomotiveOnly.com

    15. AutomotiveOnly.com

    AutomotiveOnly.com

    Headquarters

    Miramar Beach, FL 32550, FL

    Founded

    2014

    Company Size

    4

    About AutomotiveOnly.com

    AutomotiveOnly.com is a technology, data-driven, full-service automotive digital advertising agency. We offer dealers the most advanced mobile-focused digital marketing platforms including PowerSEO, PowerPixel, Facebook Dynamic Marketing, Dealer Proximity Marketing, Retargeting, Facebook Marketing, Conquest Email Marketing, Fixed Ops Marketing and more.AutomotiveOnly.com’s Google Certified digital team has decades of automotive marketing expertise in both traditional and digital advertising. Our vast experience comes from years with automotive advertising agencies, major newspaper groups, major broadcast groups and top media media companies. AutomtiveOnly.com, LLC. is a Florida Limited Liability Company based in Miramar Beach, Florida.

    Sectors
    Notable Clients
  • Jeep
  • Chevrolet
  • Honda
  • RAM
  • The Automotive Marketing Group

    16. The Automotive Marketing Group

    The Automotive Marketing Group

    Headquarters

    Baton Rouge, Louisiana

    Founded

    2005

    Company Size

    14

    About The Automotive Marketing Group

    The Automotive Marketing Group of a full-service advertising agency specializing exclusively in the automotive industry. We have more than 20 years of experience providing exceptional traditional and digital marketing services for individual dealerships and dealer groups across the country.Founded by President Stuart Houser, his goal was to create an advertising agency that exclusively focused on helping dealers recession-proof their businesses. How do we do it?

    Sectors
    Notable Clients
  • Van Trow Toyota
  • JIM NORTON TOYOTA OKC
  • Battison Honda
  • Mercedes-Benz
  • Freeman Toyota
  • Omni Advertising

    17. Omni Advertising

    Specialized Sector Agency (Automotive Marketing)

    Omni Advertising

    Headquarters

    Boca Raton, FL

    Founded

    2001

    Company Size

    107

    About Omni Advertising

    Omni Advertising brings an unprecedented knowledge of automotive advertising to auto dealers and dealer associations across the country. Omni synergizes traditional and digital media to work together towards the success of your brand.We deliver results and strive to exceed our clients' expectations. If you aspire to be part of a dynamic, results-driven automotive agency, join the Omni family today.

    Aronson Advertising

    18. Aronson Advertising

    Aronson Advertising

    Headquarters

    Schaumburg, IL

    Founded

    2000

    Company Size

    64

    About Aronson Advertising

    Aronson Advertising is a Chicago-based ad agency specializing in advertising and marketing solutions across all multimedia platforms. Services provided are, but not limited to: digital marketing, traditional marketing, print, video production, animation, and direct mail.

    Sectors
    Cameron Advertising

    19. Cameron Advertising

    Cameron Advertising

    Headquarters

    Hauppauge, New York

    Founded

    1977

    Company Size

    28

    About Cameron Advertising

    The best of both agency worldsSince 1977, Cameron has offered its clients the best of both worlds: the savvy skill sets of a large agency with the service and speed to market of a boutique agency.For all types of companies from Fortune 100’s to small businesses, our fully staffed in-house departments develop strategic branding and marketing campaigns encompassing all media and methods – from traditional media to targeted digital media and far beyond.We view your brand from every angle. . .We look at it all. What you’re doing. What are your competitors doing. Where your marketplace is moving. And especially, what your customers need and want. We pinpoint the unique ways your product or service addresses your prospect’s hot buttons. . . then translate that message into ingenious, integrated B2B and consumer marketing programs that raise your profile and profits.And own every opportunityWe apply diverse digital and traditional marketing resources to leverage every medium and capture every lead. Print (yes, we still believe in print). Broadcast, including full media planning and placement for regional and national programs. Digital campaigns. Direct marketing. Packaging and point-of-sale. Websites and apps. High-impact videos, 2D/3D animations and motion graphics. Trade show programs, and more. All intensely focused on squeezing maximum returns out of every dollar you spend.

    MJS Advertising

    20. MJS Advertising

    MJS Advertising

    Headquarters

    Boca Raton, FL

    Founded

    2000

    Company Size

    25

    About MJS Advertising

    MJS Advertising is a full service automotive advertising agency in Boca Raton. We offer big agency experience, national media buying standards and practices, creative excellence and dynamic, state-of-the-art production. Our clients enjoy all this with up-close communication and highly personalized service and attention to detail.

    Sectors
    Notable Clients
  • Folsom Lake Ford & Kia
  • Malcolm Cunningham Chevrolet
  • Greenway Automotive
  • What is Automotive Marketing?

    Automotive marketing is responsible for promoting vehicles, automotive products, and related services to both individual consumers (B2C) and fleet buyers, OEM suppliers, and dealerships (B2B).

    Key Components of Automotive Marketing

    Dealership Marketing

    A core specialty of automotive marketing is supporting dealerships by creating targeted campaigns that promote inventory through digital ads, optimize test-drive CTA conversions, generate local leads, and bridge online research, like virtual showrooms, to purchases.

    OEM-Focused Marketing

    At the OEM (Original Equipment Manufacturer) level, automotive marketing specializes in large-scale campaigns that reach global audiences, which often require coordination with dealerships on co-op advertising to maximize their reach more efficiently. As a consequence of their international reach, OEM campaigns are subject to complex regulations, having to convey creative messaging while being compliant with local laws.

    Motorsport & Sponsorship

    This niche of the automotive industry focuses on high-octane brand partnerships, from sponsoring racing teams at big competitions like Formula 1 to fan engagement at trackside events. Common marketing tactics within this specialty include branded merchandise, VIP experiences, and content collaborations with famous drivers as brand ambassadors.

    Afermarket & Accessories

    Automotive marketing also targets performance enthusiasts and e-commerce audiences looking for specific parts, accessories, and upgrades for their vehicles. Marketing strategies for this niche range from influencer partnerships to collaborations with specialty retailers and DTC platforms to reach these consumers.

    Unique Aspects & Challenges in Automotive Marketing

    1. Multi-Tiered Buyer Journeys & Complex Sales Channels

    Automotive marketing requires adapting to the different sales complexities of B2C (business-to-consumer) and B2B (business-to-business) formats in the automotive sector. B2C complexities involve the multi-tiered buyer journey consumers go through, as they often spend significant time researching models online, comparing features, reading reviews, and visiting multiple dealerships before purchasing anything. B2B complexities, on the other hand, entail budget cycles, technical specs, and compliance considerations that must be properly handled before brands close any fleet sales or OEM-supplier partnerships.

    2. Regulatory & Compliance Factors

    The automotive industry is regulated by a myriad of legal fine print, which varies greatly from one location to another. Consequently, large OEMs have to navigate multiple sets of standards, like the EPA for the U.S. and the emissions standards for the EU, to abide by regional and international laws. With such standards, safety regulations, emissions disclosures, and financing terms vary by region, calling for carefully crafted ad copy and disclaimers.

    3. High-Value Product Marketing & Brand Differentiation

    The automotive market is extremely competitive, with multiple brands constantly competing on similar features such as fuel economy, safety, and technology. Such a market scenario makes a strong brand identity one crucial factor for a brand to stand out and gain an edge over its competitors. Besides, cars are high-ticket items that owners are emotionally attached to and that often reflect their lifestyle choices. Hence, automotive marketing must leverage storytelling that conveys quality, performance, and luxury to gain consumer trust and boost brand loyalty.

    4. Rapidly Evolving Tech & Consumer Trends

    Automotive technology is rapidly evolving, and with such advancements, there is an increasing demand for connected cars. Consequently, marketing strategies that emphasize new software, infotainment, and post-purchase engagement are essential to reach consumers and keep them engaged. Moreover, the rise of environmentally conscious movements made EV and hybrid cars trendy, requiring marketers to highlight new technology benefits like environmental impact and charging infrastructure in their campaigns.

    Why Hire an Automotive-Focused Agency?

    Sector-Specific Knowledge & Expertise

    Agencies specializing in automotive marketing deeply understand the sector’s regulations and can handle safety details and financing disclaimers without risking any compliance pitfalls. In addition to their regulatory familiarity, these agencies are familiar with the automotive industry’s complex buyer journeys, tailoring their campaigns for long research cycles, managing test-drive incentives, and converting leads into dealership visits with ease. Further, specialized agencies are skilled at creating emotive narratives as well, whether it’s for luxury or performance brands, their storytelling resonates with gearheads, status-conscious consumers, or tech-savvy buyers.

    Industry Relationships & Networks

    Automotive-centric marketing agencies often possess industry relationships that go far back in their careers, being connected to major auto shows, racing events, local dealership groups, and relevant influencers. On top of that, these firms have access to better media and sponsorship deals in the sector, and can secure better rates or sponsorship packages for their clients because of their existing industry relationships and proven track records in auto campaigns.

    Better ROI Through Specialized Insights

    Specialized firms are experienced at targeted channel selection, knowing exactly which platforms matter the most for what they are looking for, like Facebook ads for dealerships, Google for brand searches, or LinkedIn for fleet sales. Additionally, these firms can launch campaigns faster, considering that they already have a refined playbook for their automotive clients and can skip the lengthy “discovery phase” to learn industry best practices. Ultimately, automotive marketing agencies are experts at automotive-centric analytics, skilled at tracking dealership foot traffic, test-drive appointments, and direct eCommerce sales, metrics of which might be overlooked by general agencies.